Thursday, June 2, 2016

Tweaking the Innovation

1) Sketch out the product/service mix. 

For my healthier vending machine, here are the products that I would include in it. These are all healthier options compared to what is currently available in the majority of vending machines. These options provide protein, fiber, and vitamins which you will not get from chips and candy bars.


§                            Nuts                                                                                     
o   Peanuts
o   Almonds
o   Cashews
o   Trail mix
§                            Chips
o   Pretzels
o   Baked Chips
o   Veggie Chips
o   Popcorn
§                            Granola Bars
o   Special K Bars
o   Fiber One Bars
o   Nature Valley Bars
o   Quaker Oats Bars
§                             Fruit/Veggies
o   Carrots and Ranch
o   Apples and Caramel
o   Celery and Peanut Butter
§                             Drinks
o   Juice
o   Gatorade
o   Vitamin Water
o   V8
§                           

 2) Map each item.

Core, Tangible, and Augmented


§               Nuts-Core
o   Peanuts-Tangible
§  Salted vs. Honey Roasted-Augmented
§               Chips-Core
o   Veggie Chips-Tangible
§  Ranch vs. Sea Salt-Augmented
§               Granola Bars-Core
o   Special K Bars-Tangible
§  Strawberry vs. Dark Chocolate-Augmented
§               Vegetables-Core
o   Carrots-Tangible
§  With Ranch vs. Without Ranch-Augmented
                   Drinks-Core
o   Gatorade-Tangible
§  Cherry vs. Grape-Augmented


3) Describe the innovations. 

At the core level of each sections, the machine could offer more variety or it could include special pricing such as 2 for the price of one. 
At the tangible level, there could be organic options or exotic options for nuts or vegetables. 
The augmented level, there could be options for gluten free or no artificial flavoring. 

There are so many different ways to innovate and change what is offered. People like options and usually like for things to be changed up. 

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